One of the interesting things about living in or just outside of a small town is that everyone knows you. I'm not sure what the reason is, but people seem to know me more than I know them. I go shopping and someone says, "Hey Cellar Door." [Not my real name, of course!] I go to pay a bill with cash. I've seen the woman once before, and she says, "I know it's Cellar Door, but how do you spell it?" I don't know her name. I ask it. I come up with a mnemonic device to remember it. I forget it. Those are the store people, the ones who have an interest in my business. Those people, I understand. They have their reasons for remembering me.